Pip Decks
The Challenge
Pip Decks were relying on traditional photoshoots to produce their product imagery, which meant booking studios, hiring photographers and scheduling everything around availability. If a card design changed or a new deck launched, the entire process had to be repeated. With each deck containing 54 uniquely illustrated cards, they needed a faster, more flexible approach that could keep pace with their growing product range.
The Solution
I digitally recreated each deck and all 54 card designs in Cinema 4D, building a flexible template system designed to be quickly adaptable whenever card designs change or new decks are added. From there, I built out a series of lifestyle scenes placing the decks in carefully styled environments, giving Pip Decks a library of premium product visuals that can be updated on demand without the need for traditional photography.
Charles Burdett CEO & Founder @ Pip DecksMichael is one of the most talented visual artists I have ever worked with. His attention to detail is remarkable, every 3D asset he's created has been beautifully crafted and perfectly aligned with our brand. His communication is among the best I've encountered in any freelancer, and deadlines are always met or exceeded. Quite simply, one of the best freelancers I've ever worked with.